Once-rugged pickups gain city-slicker luxury

Chicago Tribune, Oct 15 2012 - The growing niche of $50,000 pickups - replete with polished wood trim, custom leather interiors and 20-inch wheels - is becoming increasingly important to automakers. They can generate $15,000 or more in profit, boosting revenue in a segment whose sales have dropped more than 25 percent since 2008, analysts say. http://www.chicagotribune.com/classified/automotive/sc-cons-1011-autocover-luxury-trucks-20121015,0,6045191.story